Barbie™ The Dreamhouse Experience™ coming soon to Mall of America®
Fans of All Ages Are Invited to Step into Barbie® Doll’s World
Barbie™ The Dreamhouse Experience™ is coming to Mall of America®. The larger-than-life interactive Barbie™ Dreamhouse™ experience is set to open its doors in early spring 2014 as part of a new 65,000-square-foot EMS Entertainment Center located on level 3 in the Southeast corner of the Mall that will feature three spaces for rotating exhibits.
The 30,000 square-foot Barbie™ Dreamhouse™ interactive experience will consist of a life-sized house, complete with her iconic pink elevators and endless closet displaying outfits from some of her 130+ inspirational careers. Designed with more than 20 pounds of glitter and 100 gallons of her signature pink paint, the Barbie™ Dreamhouse™ showcases 350 Barbie® collector dolls on display as well as Barbie® doll’s best friends, family and pets in unexpected ways with animation, photography and interactive games.
Additionally, fans can purchase Barbie® dolls and items onsite at the Barbie™ Dreamhouse™ boutique including the exclusive Barbie®Dreamhouse® Doll only available at the Dreamhouse Experience™.
Barbie™ The Dreamhouse Experience™ was inspired by the house in the popular web series, "Barbie™ Life in the Dreamhouse." It was designed, developed and built by EMS Entertainment, a global leader in the live exhibition community.
“Together with Mattel, we created an unforgettable experience for Barbie fans around the world,” says Christoph Rahofer, president and CEO of EMS Entertainment. “Barbie The Dreamhouse Experience gives fans the opportunity to engage with Barbie world like never before while spending time with their families and friends.”
Beginning November 25, an exclusive holiday package will be available at Mall of America that will include two tickets to the Barbie™ Dreamhouse™Experience and an exclusive Barbie® Dreamhouse® doll for $72.99. General admission tickets for this one-of-a-kind experience will be available at Mall of America beginning December 2 for $23.99.
